The Salt Shaker Theory of Leadership
Leadership can often feel like an abstract concept, but the Salt Shaker Theory of Leadership offers a simple, effective way to understand and improve your approach. This theory, popularized by restaurateur Danny Meyer in his book Setting the Table, uses a salt shaker as a metaphor for leadership consistency and correction.
The metaphor starts with a perfectly set table in a restaurant. The salt shaker is placed in a very specific spot right in the middle. Once that table is filled with guests interacting with their server and eating their meal, the salt shaker is moved from its ideal position all over the table. Several times each day, between guests, it is placed back in the center of the table, before being moved again and again.
The salt shaker represents your vision, culture, and strategy. The center of the table is the path to reaching your goals. Your patients, your team, and even you, the leader, will often move that salt shaker away from the center, even if just slightly.
The leader’s #1 job? Determine where the center of the table is and calmly place the salt shaker back there as a reminder to all of where the practice is headed. The salt shaker will always move from the center. It is a law of nature, so expect it to keep happening. Instead of getting frustrated, accept this and move it back.
This metaphor ties in nicely with a saying we have at ACT: the leader must be the CRO, or Chief Repeating Officer. It’s also why a foundation of our coaching method is the 90-day pause. We know that life will always move that salt shaker from the center, and we need opportunities to hit pause, take a deep breath, smile, and move it back.
Why It Matters
This theory underscores a few key leadership principles:
- Consistency is Crucial: Leadership is about maintaining steady guidance. Just as the salt shaker drifts, situations and people need regular but calm adjustments to stay aligned with the vision.
- Empowerment Over Control: Instead of micromanaging, leaders should create a culture where team members understand expectations and take ownership of realigning when things are off-track.
- Gentle Guidance: Meyer describes his leadership style as “constant, gentle pressure.” Rather than forceful correction, effective leaders nudge their teams in the right direction with trust, support, and clear communication.
The Salt Shaker Theory of Leadership is a reminder that leadership isn't about constant oversight, but about setting clear expectations, allowing deviations, and offering consistent, gentle guidance to keep everything on course.
Dr. Barrett Straub
Dr. Barrett Straub owned and operated a fee for service general practice with a focus on sedation dentistry in Port Washington, WI for nearly 20 years. A former coaching client of ACT Dental, he sold his practice to become the full time CEO of ACT Dental and the Best Practices Association in 2023. A graduate of Marquette Dental School, his advanced training and CE includes work at the Spear Institute, LVI, DOCS, and as a member of the Milwaukee Study Club (SSC). He is a past member of the Wisconsin Dental Association Board of Trustees and was awarded the Marquette Dental School 2017 Young Alumnus of the Year. Barrett’s passion is taking his real world experience and using it to help dentists everywhere create their ideal practice. Outside of dentistry, Dr. Straub loves to hunt, golf, and spends winter on the ice curling. He is married to Katie with two daughters, Abby, and Elizabeth.
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