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That's The Way We've Always Done It

Written by Kirk Behrendt | Oct 18, 2022 4:00:00 AM

 

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Your practice is a lot like fishing. Fish in the same pond, and the fish never get any bigger. You have to visit bigger ponds to score a bigger catch. I’ve met too many dentists who are fishing in tiny goldfish bowls. And they’ve been doing that for the past 20 years!

If you don’t try something new, you don’t learn anything new.

I’m not saying you should move to a bigger practice. Growth comes with exploring new approaches. Dentists often tell me, “Well, that’s just the way we’ve always done it.” But it’s impossible to stay in one spot. You’re either moving forward, or you’re moving backward.

I know it’s scary to go outside your comfort zone. But it’s okay to fail! Try replacing impressions with a scanner. Swap the books for a computerized system. You may find that change makes your life a whole lot easier.

Processes are constantly evolving. Will you evolve with them?

Okay, time for the fun part. I wasn’t gonna leave here without giving you a good laugh! Here’s what it looks like when dentists fish in a dinky little tank (hopefully you’re catching bigger fish than that).